Little touches throughout the venue brought the event to life with branded concessions, a themed photo moment, curated F&B, and custom programing designed specifically for the evening.

IHC adorned the Ace Hotel with subtle touches that resembled the film’s woodsy setting. The cast and Peacock VIPs celebrated at a post reception on the Rooftop, with custom decor and a DJ set by Amanda Williams.

We then flew across the country to NYC to produce a screening for cultural influencers, horror fans, and select press just two days after the LA premiere. We enlisted the help of Impact to secure our VIP guests alongside film talent.

Notable names included Jaboukie Young-White, Milly, Shapiro, Will Weinbach and Valentina Sampaio as well as reporters from GMA, Buzzfeed, and PopSugar.

The NYC venue provided us with a blank slate, which we transformed with warm lighting, key props, and woodsy floral decor including a 10-ft fabricated tree that provided a hero moment for the Peacock logo.

After the screening, the celebrations were in full swing with a custom photo booth, passed hors d'oeuvres, custom cocktails, and a DJ set by Erol Sabadosh.