Prey

join our newsletter

With so much cool stuff, you’ll be glad you did.

WOOHOO!

See you on the other side!

Oops! Something went wrong while submitting the form.

FIND a project

Search by project title, keyword, or client.

Prey

20th Century Studios • Disney

300+

FANS

TALENT + EXECS

VIDEOS

12.2M+

Social IMPRESSIONS

SCROLL

BACK

IHC brought the eerie teaser poster of Hulu’s film 'Prey' to life for a fun interactive photo experience at SDCC and the LA Premiere.

We kicked off this project by bringing the in-world photo experience to San Diego Comic-Con, where fans, the press, and the film’s cast enjoyed the booth before entering the inaugural screening hosted by Collider. It was such a hit that Disney invited us back for a second round of fun at the film’s red carpet premiere, where guests, including Paula Abdul and Jack Quaid enjoyed the booth!

PHOTO MOMENT

The build-out featured a fabricated custom set made up of several decaying trees and debris, with a printed backdrop of the film’s Predator. Guests instantly received their images, which included a fog animation overlay to add an extra layer of mystery. Content captured with the film’s talent was also shared on HULU, 20th Century Studios, and Predator social channels.