The exterior came to life with custom scenic details, including an animated Marley door knocker, haunted shutters, a swinging chandelier, and a supernatural clock that triggered cinematic moments. A perched animated crow and swinging Scrooge & Marley storefront sign added more dynamic, story-driven moments.

Snowfall and sound design enhanced the Victorian winter, building suspense for key narrative moments. As night fell, the experience transformed into a supernatural spectacle with ghostly apparitions, low-hanging fog, flickering candlelight, and illuminated exterior ice bringing the haunted Victorian setting to life.

For a mega surprise, Johnny Depp into character to rain his disdain for cheer upon SDCC attendees. Appearing in full costume and makeup, Johnny interacted with guests through live microphone-amplified commentary.

To bring the world of Ebenezer to life beyond the main performance, a robust cast of Victorian-era characters interacted with Johnny and passerbyers throughout the day.